What’s the Hottest Franchise in the Industry? The Answer Might Surprise You!
What to Expect From Acura’s Newest Lineup
This lineup represents the first major addition to a new generation of Acura products. Combining the best features of the past with wicked new additions designed to exhilarate your senses and make driving fun again!
These innovative new products are designed with the brand’s Precision Crafted Performance brand direction in mind and offer outstanding performance and style. To put it bluntly, these are the best products Acura has ever designed.
Even for tried-and-true Acura lovers, the brand’s new direction has been a welcome change. “We are seeing a new type of interest in the 2019 RDX from people that previously would not consider the brand. The customers are excited, and engaged” said Murat Deljanin, General Sales Manager of Paragon Acura.
The Potential of the Acura Brand
“Acura is a franchise with tremendous potential. At current multiples, buyers could see very high returns on their investment,” says Erin Kerrigan, Managing Director of Kerrigan Advisors, founded in 2014. Kerrigan Advisors is a national buy/sell advisory firm focused on providing exception sell-side representation to higher value dealerships and dealership groups.
Wondering which model stands out the most? That depends on what it is you are looking for.
In the SUV category, our MDX is a shining star. Rated one of the best vehicles for the money. It has been a consumer guide “Best Buy” winner for 5 years in a row and has claimed the title of US World & News Report’s “Best luxury SUV for the money.” Sales of this world-class SUV will hit a new record with the addition of the A-Spec trim level, to be released in just a few weeks.
The 2018 RDX was a “Best Buy” winner for 5 years, as well, with US News & World report rating the vehicle the “2018 Best luxury SUV for the money”.
With the release of the new 2019 Acura RDX, sales are forecasted to set an all-time record.
Looking Forward at the Acura Brand
The 2018 Acura TLX has been rated “Best Buy” for 4 years in a row by Consumer Guide. Looking forward, the A-Spec addition to the lineup is going to give the competitors some sleepless nights. It’s beautiful, it’s fast, it performs like no other, and it’s packed with value.
As it stands now, the Northeast has really taken notice of the incredible value the entire lineup offers. Because of this, the Northeastern market is leading the nation in sales performance. To put this another way – this market understands how beneficial this brand will be going forward, and has already gotten on board.
For markets that are on the fence, it’s worth knowing that Kelly Blue Book rated the full lineup the “Best 5-Year Cost to own Luxury Brand” 3 years in a row.
Acura’s complete SUV and Sedan lineup has also earned a 5-star overall NHTSA vehicle score!